You'll find me lots to share, plenty of tips, strategies, resources and sometimes some fun must know or haves (#worklifebalance)

The Blog

how can you become a wedding planner
business, wedding business tools

Discover six powerful AI tools for wedding pros that use artificial intelligence and automation to streamline your wedding planning business.

6 AI Tools for Wedding Pros (My Personal Recommendations!)

Ghosted Wedding Leads
business, book more weddings, marketing strategy

SUMMARY: Often, wedding professionals are ghosted by couples due to a lack of nurturing relationships, not setting themselves apart from competitors, and complicating the booking process. To avoid these situations, focus on creating meaningful connections, differentiate your services, ensure a seamless booking experience, and maintain effective communication. Ever wondered why you’re getting ghosted by wedding […]

The Reason You Are Getting Ghosted By Wedding Couples: A Comprehensive Guide

content strategy for wedding business
book more weddings, business, marketing strategy

SUMMARY: Harnessing social media, leveraging email marketing, utilizing short-form videos on platforms like IG Reels and TikTok, and creating engaging blogs and Pinterest pins are integral elements in the recommended 4-stage content strategy for a thriving wedding business. Addressing frequently asked questions and translating these strategies into action aims to drive traffic, enhance engagement, aid […]

Content Strategy: A Must for a Wedding Business Success Guide

Threads
social media, business, instagram, threads

In today’s digital age, wedding professionals understand the importance of utilizing their time wisely and avoiding the temptation of constantly jumping to the next shiny thing. By staying focused, they can efficiently reach their goal of booking more weddings.  You’ve probably by now heard the hype about Threads and wondering “oh no, not another social […]

Threads vs. Instagram: Get Visible to Book More Weddings

how to promote photography business on Instagram
social media, business, instagram, photography

In today’s fast-paced world, Instagram has an incredible reputation among professional photographers. Rightly so, the platform is designed specifically to share your favorite things through images or videos.  Be it your own self or anything you love, this growing social media app is the right place to share it all in the form of images […]

How To Promote Photography Business On Instagram?

I’m the baddest business coach on the block when it comes to:⁣
Helping ambitious wedding pros and creatives build marketing and sales strategies that will “WOW” your ideal clients, standing the test of time (no flash in the pan strategies, here) while using funnels and automations, so we can ditch the hustle, be profitable, make 5-figures+ a month and get back to doing more of what you love. ⁣

I’m on a mission to help as many wedding pros and creatives become highly sought after in their market while providing a “WOW” client experience that sets them apart and ultimately has their ideal couples throwing money at them to book them. ⁣

Wedding Industry Maven, Queen of Sales and Marketing and Creator of Wedding-Preneurs Content Club™ and Fuel Your Funnel Trio™.⁣

Hi, I'm Carissa. 

Struggling to get consistent leads landing in your inbox. This guide will help you start mapping out these 4 stages inside your business.

Download my free
4 Simple Stages Every Business Needs To Book More Weddings

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