You'll find me lots to share, plenty of tips, strategies, resources and sometimes some fun must know or haves (#worklifebalance)

The Blog

How To Get More Wedding Leads
marketing strategy, book more weddings, Uncategorized

SUMMARY: To get more wedding leads, a combination of organic strategies, like mastering SEO and building social media presence, and paid advertising strategies promises higher conversion rates. Utilizing a lead magnet, tailored to your ideal couple, is integral as it acts as a funnel, nurturing relationships and getting prospects excited to book. Struggling to attract […]

How To Get More Wedding Leads

Ghosted Wedding Leads
business, book more weddings, marketing strategy

SUMMARY: Often, wedding professionals are ghosted by couples due to a lack of nurturing relationships, not setting themselves apart from competitors, and complicating the booking process. To avoid these situations, focus on creating meaningful connections, differentiate your services, ensure a seamless booking experience, and maintain effective communication. Ever wondered why you’re getting ghosted by wedding […]

The Reason You Are Getting Ghosted By Wedding Couples: A Comprehensive Guide

content strategy for wedding business
book more weddings, business, marketing strategy

SUMMARY: Harnessing social media, leveraging email marketing, utilizing short-form videos on platforms like IG Reels and TikTok, and creating engaging blogs and Pinterest pins are integral elements in the recommended 4-stage content strategy for a thriving wedding business. Addressing frequently asked questions and translating these strategies into action aims to drive traffic, enhance engagement, aid […]

Content Strategy: A Must for a Wedding Business Success Guide

how to become a wedding photographer

So, my friend you want to know how to become a wedding photographer? Well, get ready for an incredible journey! Right now I am on my laptop, tapping away on my keyboard, thinking where to start. I feel like I have so much to share with you, so many tips, tricks, and experiences that I […]

How to Become a Wedding Photographer? 8 Expert Tips!

wedding planner
wedding business coaching

You keep on asking what does it take to become a wedding planner. The short answer is reaching out to experienced event planners. Well, it takes a lot of hard work, dedication, and persistence to become successful in this field. Haha, that’s very vague, I know. I will try to make it more specific with […]

Reaching Out to Experienced Event Planners: 10 Do’s and Don’ts!

social media, business, instagram, threads

In today’s digital age, wedding professionals understand the importance of utilizing their time wisely and avoiding the temptation of constantly jumping to the next shiny thing. By staying focused, they can efficiently reach their goal of booking more weddings.  You’ve probably by now heard the hype about Threads and wondering “oh no, not another social […]

Threads vs. Instagram: Get Visible to Book More Weddings

photography marketing

2023 is fast approaching, and with it comes new opportunities for photographers to take advantage of the ever-evolving digital landscape. With so many different tactics, it can be hard to know which ones will work and make a difference in your business. I have been into the industry for over 10 years now. I have […]

Photography Marketing Strategies That Will Work in 2023!


Passionate about setting up your own wedding venue business and earning a six-figure income? What’s stopping you from doing so? The Pandemic’s over, weddings are back, and people are looking for fairyland venues for their big days. These should be enough reasons to set up your little venture and get the ticket to growing independently.  […]

How to start a wedding venue business?

how to promote photography business on Instagram
social media, business, instagram, photography

In today’s fast-paced world, Instagram has an incredible reputation among professional photographers. Rightly so, the platform is designed specifically to share your favorite things through images or videos.  Be it your own self or anything you love, this growing social media app is the right place to share it all in the form of images […]

How To Promote Photography Business On Instagram?

couple getting married
wedding business coaching, book more brides, bride

Social media, hands down, is the most powerful marketing tool available to connect with your target audience and potential clients. But what does it really take to be a successful wedding planner on social media? What should you avoid? How often should you post? How do certified wedding planners connect with their audience? In this […]

Social Media: What does it take to become a wedding planner?

I’m the baddest business coach on the block when it comes to:⁣
Helping ambitious wedding pros and creatives build marketing and sales strategies that will “WOW” your ideal clients, standing the test of time (no flash in the pan strategies, here) while using funnels and automations, so we can ditch the hustle, be profitable, make 5-figures+ a month and get back to doing more of what you love. ⁣

I’m on a mission to help as many wedding pros and creatives become highly sought after in their market while providing a “WOW” client experience that sets them apart and ultimately has their ideal couples throwing money at them to book them. ⁣

Wedding Industry Maven, Queen of Sales and Marketing and Creator of Wedding-Preneurs Content Club™ and Fuel Your Funnel Trio™.⁣

Hi, I'm Carissa. 

Struggling to get consistent leads landing in your inbox. This guide will help you start mapping out these 4 stages inside your business.

Download my free
4 Simple Stages Every Business Needs To Book More Weddings

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