Want to boost your bookings in 2024/ 2025?
You are frustrated with ALL the content you need to create for your wedding business?
Instagram, Facebook, Emails, Reels, TikTok, Blogs, Pins...a lot, right!?
You're not alone, my friend, most wedding pros struggle with this until they learn my simple and easy "Endless Engagements Method" to content creation.
…all WITHOUT burning out, wasting your time on things that aren't helping you book more weddings or spending hours staring at a blank screen.
Learn how content can help you reach more couples and nurture them to book YOU without creating anything from scratch in just 30 minutes a week.
*In order to receive the replays of these live trainings, you must register to attend.
The trainings take place inside a private group, where the recordings will also be held for all registered attendees.
On average, a couple needs to engage with your business through approximately 18 different interactions or 'touchpoints' before they make the decision to book your services.
But your content strategy is non-existent?
On average, a couple needs to engage with your business through approximately
18 different interactions or 'touchpoints' before they make the decision to book your services.
Let Me Guess...
LET'S EXPLORE THE EVENT SCHEDULE TOGETHER:
01
DAY
April 30th
DAY 1 - LIVE IN THE GROUP
DAY 1 YOU WILL GET:
The Power of an Optimized Bio
Is there anything worse than spending tons of time creating Instagram, Facebook or TikTok content and then having potential couples click to your profile and then bounce without following you or clicking your link because your bio is generic and isn’t clear and specific. 😱
Craft a magnetic bio that draws in your ideal couples, gaining more followers, likes, shares and ultimately more traffic to your website and bookings
Understand the 3 elements that you need to make your social media profiles more discoverable and attract the right couples.
Discover the importance of maintaining a consistent image, voice, and message across all your social media platforms.
02
DAY
May 1st
DAY 2 - LIVE IN THE GROUP
DAY 2 YOU WILL GET:
Hook Them In, Call Them To Act
The potential follower is scrolling and scrolling, hits your content and keeps scrolling or maybe they do halt their scrolling and check out your content, but then they ghost you.. 😱
There goes the energy you invested into the concept, the graphic, the caption... spiraling down the vortex, all because we neglected to infuse two key elements into your post.
Learn the 1, 2 punch that will stop the scroll and get you more engagement, traffic and DM’s from your ideal couples
Discover how to craft clear, compelling CTAs that are placed strategically to guide your audience towards a desired action, be it following you, visiting your website, booking a consult, securing their date, or simply engaging with your content.
Discover how to drive action by your ideal couples through your links. Learn how to guide them towards taking action, whether it's clicking a link, booking a consult, or requesting more information.
03
DAY
May 2nd
DAY 3 - LIVE IN THE GROUP
DAY 3 YOU WILL GET:
Trifecta Content Visibility Strategy
New leads need love, my friend! In fact it takes up to 18 touchpoints for a couple to decide to book you for their big day. With all the noise in the world, you have to stand out from your competitors and you can do that by staying top of mind through your content.
But content isn’t just social media. Content also includes emails, videos, blogs and pins. And integrating the different content traffic channels will work together cohesively and guide your potential couples through your sales funnel.
Discover how email marketing can serve as a direct line to your couples and learn techniques to make your emails irresistible, leading to higher open rates and responses.
With platforms like Instagram Reels and TikTok gaining popularity, understand how creating engaging, visually compelling short videos can act as a magnet for your target audience.
Learn how to establish authority through blogging and utilize this content strategy to showcase your expertise and help you with your search traffic (SEO).
Understand how creating beautiful, relevant pins can draw users to your content, boosting visibility and engagement.
Stop Blending In... Stand Out From Your Competition
Inside this challenge I'll give you my best advice:
By the end of Day 1, you'll have the tools and knowledge to give your social media bios a complete makeover, turning them into powerful assets that attract and convert your ideal couples.
By the end of Day 2, you'll be equipped with the skills to not just attract your couples attention, but also effectively guide them towards taking the desired actions, maximizing the return on your content marketing efforts.
By the end of Day 3, you'll learn my trifecta content strategy that gains visibility and nurtures couples into bookings. You'll also understand how different types of content - like social media posts, emails, videos, blogs, and pins - can all work together to guide potential couples through your sales process. You'll also learn the simple way that wedding pros are creating content in a fraction of the time.
THIS FREE CHALLENGE
is prefect for:
✔️ Planners
✔️ Venues
✔️ Photographers
✔️ Videographers
✔️ DJ's
✔️ Officiants
✔️ Florists
✔️ Honeymoon + Destination
✔️ Bridal Shops
✔️ Stationers
✔️ Hair and Make Up Artists
What makes me a bit of a unicorn in the wedding industry is that I don’t specialize in just one thing – instead I’ve done almost all the things!
Along with my sales and marketing background, my wedding business has been part of over 1700 weddings and still operates in 3 states with 4 different services to this day. On top of that I have experience in most vendor roles in the wedding industry:
📸 Wedding photography is still one of our biggest services.
📹 Same for wedding videography!
🎭 The photo booth is my favorite add-on service to date.
🎧 DJ? Check - I’ve done that!
💌 8 years of invitation design? That too.
💒 Venue experience? I’ve got it.
💐 I even worked as a florist in college!
The thing that all of these services have in common? They all require marketing, lead generation, and booking couples.
That’s my real expertise. And that’s what I’m teaching you inside Content Marketing Makeover Challenge.
There aren’t a lot of wedding pros like me out there.
hI, i'm Carissa KRUSE.
meet your biz + FuNNEL, Content strategist
(Don’t say I didn’t warn you. Check out what these brilliant wedding pros said right after they joined the Content Club…)
My InSTAGRAM reach is up 65% & FACEBOOK PAGE IS UP 38%
Victoria Welton | Wedding Photographer
The content is really quite amazing and I love how each post triggers new ideas. Just WOW Girl!!!
Lisa Van Beuren | Wedding Planner
Booked a cold lead from IG and they paid in full.
yOUR pROCESS SHOWED iMMEDIATE RESULTS.
Josh Haltam | Wedding Photographer
OLIVIA // ELEGANT OUTCOMES WI
"Working with Carissa has been amazing. She's completely transformed my business. We have been
growing exponentially and I owe it all to Carissa"
"I came across Carissa when I least expected it. I was deciding which direction I wanted to take my business. I was kind of struggling to find my ideal client. Working with couples who I was not a great fit for and kind of struggling through the wedding planning process. I came across her content club and was a little skeptical. I'm not great with social media. I don't have a social media strategy and I wasn't sure what to be posting. I just went ahead and and figured I would see how it went. And after speaking with her a little bit more, I decided to take the leap into Couples To Closing (previously called Brides To Bookings) and I've never looked back. Working with her has been amazing. She's completely transformed my business. We have been growing exponentially, and I owe it all to Carissa."
Avery Ann
"Beard austin cardigan, hexagon fashion axe letterpress cornhole vice seitan franzen listicle. Sriracha craft beer pickled iPhone, irony."
Jordan Turner
"Small batch thundercats, raclette hashtag messenger bag 3 wolf moon fixie subway tile. Banjo vinyl keffiyeh next level sriracha master cleanse"
The Bottom Line Is...
