It's enough to make anyone ready to pop open a bottle of wine at 3pm on a Wednesday.
You’re constantly posting in Facebook groups on brides ISO posts (alongside 100+ other wedding pros) but never hear back.
And spending thousands of dollars on The Knot and WeddingWire advertising but *crickets*.
Wearing all.the.hats in your business, you’re trying to figure out where to put your energy to make the biggest impact in your wedding biz. So you’re struggling to find clients or hustling so hard you have no time left to do the things you love (and you might even be working a 9-5 to cover it all to boot).
You love the joy your wedding business brings; all the feels and helping couples & their loved ones create memories they’ll cherish for the rest of their lives.
And you absolutely love the creativity, the celebrations, and all the inspired ideas you come up with for each blissful couple (your ideas have ideas!).
But then you got ghosted by that beautiful bride you wanted to work with so badly...
Or that super cute couple “decided to go in a different direction"...
Or you end up *having* to say yes to an event you knew wasn’t going to be a great fit (they weren’t. #whoknew)…
Or panicking as the “slow season” approaches?
Photographers, Videographers, Wedding Planners, DJs, Florists, Caterers, Photo Booth & Venue Owners, And All Other Wedding Pros
That usually means we’re spending MORE time trying to find clients (Bride ISO posts, spending $$$$ for a The Knot / WeddingWire storefront that blends in with *everyone* else) than helping couples celebrate their BIG DAY.
But there’s hope, my wedding pro friend
(TRUTHBOMB: it doesn’t get easier the longer you’ve been in business)
Getting great leads & more consistent bookings is the #1 struggle for wedding pros
Whether you’re just starting out & finding your way or have a decade of experience: our business is only as sustainable as the leads we attract & brides we book. True or true?
68% of consumers say they are willing to pay more for products & services from brands known to offer good customer service experiences
◾ Create packages & pricing that supports your dreams of earning 6-figures a year
◾ Attract dream couples who are begging to work with you
◾ Close a higher rate of sales calls
How can YOU be the cream that rises to the top of YOUR area (no matter how much “competition” there is)?
How can you create the kind of *WOW* customer service that earns $10k a month?
Following advice from a “guru” who knows nothing about the wedding industry, who hasn't had to adapt to 2020, will leave you feeling discouraged and overwhelmed (and still without any new brides or couples).
🚫 There’s *all* the COPY to write (the social media posts, the emails, the landing pages).
🚫 All the DESIGN (or hire a high-priced website & graphic designer).
🚫 Annnnd the tech to make it all flow.
Ok, it’s not THAT simple, you say.
Friend & fellow wedding pro, you’re right. There is all of that.
- About providing in-person services.
- About creating cherished memories that last forever.
- About riding out a pandemic that almost closed down our industry.
- About facing the future of an industry built on face-to-face gatherings.
There’s A Better Way To Run Your Wedding Business In 2022...
“I started my business to have MORE freedom, MORE fun and MORE income (not less!)”
In 2010 I was overworked, stressed out, and selling my soul in a 9-5 corporate life, it was time to make some big changes.
So in 2012, with little more than a laptop and a love for photography, I launched my soul-aligned wedding company driven by my life mottos, "Do what you love" & "Be You".
It wasn’t always a smooth ride still, by 2014 I had built a successful wedding business, but I was hustling and working crazy hours and not seeing much of my family. Can you relate?
Hi I’m Carissa, your go-to wedding business strategist, coach + wedding business owner for 10+ years.
I live and breathe the wedding world just like you do. Every single day.
There had to be a better way (my corporate days in sales + marketing told me so).
So I got strategic and used my nerdy love of sales + marketing to build a profitable multi-service + multi-state wedding business that has grown into one of the most respected wedding services studios in the country.
By 2016 I was earning $30K+ a month using this strategy
And this is absolutely why you need an on demand marketing program designed specifically for wedding pros that works EVEN IF you have NO experience with marketing, tech, copywriting, tech or design.
My mission is to teach creative wedding pros like you how to build the business you dream of, make 5-figures consistently a month, and have fun along the way so you can ditch the hustle, make a profit & quit the 9-5 job that’s holding you back.
Entice your leads with a lead magnet and Engage your leads with an email marketing strategy; making it an easy "yes" to book you
Upgrade your lead generation strategy with Social Media, Winning Website and SEO Strategies
Set yourself + your business up for success by creating a solid Foundation for your Wedding Business
MY SIMPLE STRATEGY BEHIND 5-FIGURE MONTHS
Map out your client journey and Launch your new marketing strategy that will start driving your ideal clients to book you
FOUNDATION
UPGRADE
ENTICE + ENGAGE
LAUNCH
The Longer You Stay Where You Are The Longer You’re Missing Out On The Life You Could Be Living
◾ Feel confident in running the business-side of your creative wedding venture.
◾ Build a marketing funnel that attracts consistent leads (and automates all your behind-the-scenes admin).
◾ Define your sweetheart client...so you *don’t* have to work with EVERYONE.
◾ Package your services & prices so you can actually reach $10k/month without overworking.
◾ Create a Social Media strategy that finally gets you SEEN and learn the social media tricks and hacks that will explode your reach and traffic.
◾ Get found organically on Google and rank for anything with SEO domination
◾ Hone in on messaging that speaks right to your sweetheart client to use on social media, emails, and your website.
◾ Create a lead magnet that has your dream bride begging to connect with you!
◾ Write & automate *all* your email sequences (even if writing + tech isn't your thing).
◾ Nurture your new leads so they can’t WAIT to say YES to working with you.
◾ Fill up your calendar by expertly turning those warm leads into sales.
◾ Build a website that CONVERTS and helps bring in leads & book out your calendar while you sleep.
A complete on-demand marketing program for wedding pros who want to STOP *dreaming* of consistent bookings & 5-star reviews and who are ready to get RESULTS!
BRIDES TO BOOKINGS
Say “I Do” to the...
Create a streamlined *WOW* customer experience with all the systems, processes, and workflows in place that will let you build & scale your wedding business so you can *finally* quit your 9-5, focus on the creative side of biz & spend time loving life. (say YES to less stress)
Brides To Bookings is the only on demand marketing program designed specifically for wedding pros who want to attract dream clients, book more brides, and earn consistent 5-figures a month...without hiring a team of marketers, copywriters, social media managers, or even a tech VA.
“I booked my first bride with my new marketing strategy and it was only 5 days after turning it on!
Carissa makes it so easy to know what to do step-by-step to create a marketing strategy that has brides wanting to book my services. Using her Brides To Bookings, I was able to create a solid plan to get leads in the door and filter them through my funnel that warms them up and getting them to want to book me.”
- Nancy, Wedding Photographer
BRIDES TO BOOKINGS
(includes 9 modules, 40+ video lessons, 35+ downloadable worksheets and guides)
Learn to market your wedding business, attract more leads, get you off the feast-or-famine rollercoaster, and start booking your ideal couples based on the 4-Phase F.U.E.L. Formula.
Plus...
- Promote & Launch (time to get scene)!
- Learn my Bride Attraction System
- Map Out Your Lead and Client Journey Using The "Spark System"
- Implement & Supercharge Your CRM (your new BFF)
- Workflow and Automation Checklist
- Download Sitewide Lead Magnet Tracker
- Fall in Love with Stats (aka Sexy Stats)
- Download the Funnel Tracking Spreadsheet
- Know Your KPT's (your key performance indicators)
- Troubleshooting your funnel
PHASE 4: LAUNCH
PHASE four
Module 8: Marketing Funnel And Automation
MODULE 9: NEXT STEPS
Plus…
- Create Your Own Lead Magnet With The *BLING* Method
- Create Graphics & Mockups
- Canva Templates to Create Lead Magnet
- Email Swipe Files for Lead Magnet Delivery
- Lead Magnet Showit Design Template
- Email Welcome Sequence Formula + Swipe Files
- Download Email Header Canva Templates
- Sales Funnel Automation Workflow
- Download the Email Data Tracker
- Setup Your Email Marketing with Plug & Play Automation
PHASE 3: ENTICE + ENGAGE
PHASE three
Module 6: Supercharge Your Lead Generation
Module 7: Email Marketing Essentials
Plus…
- How To Convert Followers To Bookings
- Facebook vs Instagram - Personal vs Business Page
- Hashtags + Geo-tags
- How to Write Captions
- Winning Website Formula
- Showit Website 5 Page Templates
- 3 Pillars of SEO Success
- Keyword Research + Blogging
PHASE 2: UPGRADE
PHASE TWO
Module 3: Master Social Media
Module 4: Websites That Convert
Module 5: SEO Dominate Your Market
Plus…
- 10 Ways to Make $10k/month
- 12 Traits of Successful Wedding Pros
- Develop your 7 Layers of "Why"
- Dream Business Workbook + Business Deal Breakers
- Nail Your Target Market (your ideal bride/groom or couple)
- Market Research Deep Dive + Tracker
- Download 5 Figure Wedding Roadmap Calculator
PHASE 1: FOUNDATION
PHASE ONE
Module 1: The Big Dig
Module 2: Write Your Marketing Plan
valued at $1997
2
valued at $2997
Live Coaching
1
BIG, BEAUTIFUL BONUSES
Wait, that's not all!
Exclusive Student Facebook Group
All the *extras* to make it EASY to launch, market, and grow a $10k/month wedding business…without a team
You aren’t alone on your entrepreneurial journey! Join me for weekly coaching calls, ask questions, so you’re sure to stay on track. And if you can't make the live calls, no problem, submit your questions ahead of time and catch the replay.
As soon as you’re *IN*, head over & join our private student community for Brides To Bookings students (the link is right inside the welcome message). You’ll make new friends, have accountability, and support who’ll lift you up on bad days and celebrate your each & every win.
valued at $297
4
valued at $497
Steal My Email Swipe Files
3
Bride Attraction System
Plus…
- My complete 13-email welcome sequence that you can swipe and tweak for your business.
- Post-wedding questionnaire/ testimonial email template to get those 5-star reviews
Plus…
- Learn content types & platforms that suit your personality, strengths & interests
- Understand how to build out your own Attraction System
valued at $997
6
valued at $297
Pricing For Profit Workshop
5
Wedding Wins Workshop (Book A Call + Close the Sale)
Plus…
- Create a profitable road map to $10k months
- The 5 Figure Wedding Biz Calculator
Plus:
- Lead follow up strategy
- Sales scripts for wedding sales calls
valued at $997
8
valued at $497
Carissa's FB/IG Ads Playbook
7
Showit Plug And Play Website Template
Plus…
- Download the Facebook and Instagram Ad Playbook (PDF)
Plus…
- 2 absolutely gorgeous website templates to choose from
valued at $997
10
valued at $297
Responding To Reviews Masterclass with Guest Expert Claire Winson
9
Canva Template Library
Bad reviews can equal less business so being able to deal with them quickly & efficiently can have a lasting impact. If getting a bad review stops you from showing up on social media or using your digital storefront (or you’ve got that lone 1-star review and not sure what to do next), this Mastercalss was designed especially with you in mind! Join Claire Winson, conversion copywriter & former PR consultant and she walks you through practical steps to both prevent the bad review and exactly what to do when it happens.
Plus…
- How to use Canva Video
- Get additional Canva help in our private Facebook community
valued at $997
12
valued at $297
3-Months Free of Your Real Wedding Photos Club
11
Tech Vault
Plus…
- Real-life (no styled shoots or stock photos) to attract your ideal bride
- 100 wedding photos + 10 wedding video clips each month
Plus:
- How To Use Canva for creating graphics, lead magnets, workbooks, marketing materials, social media posts and so much more. Even if you’re brand new to Canva, or a seasoned pro.
- Lead Magnet Automation Swipe Workflow (ActiveCampaign)
- Molly, Wedding Planner
”Before Carissa’s help, I always struggled to get leads into my business, now I get brides reaching out to me almost daily”
Complete On Demand Program.................$1997
Weekly Live Coaching Calls………….............$2997
Exclusive Student FB Group…………..............$1997
Website in A Weekend………………..................$997
Showit Full Website Templates ..................$997
Wedding Wins Workshop…………..................$997
Pricing For Profit…………………………...................$297
Responding To Reviews……………….….............$297
Bride Attraction System………..………...............$297
Carissa's FB/IG Ads Playbook........................$497
Canva Template Library………………..................$997
Steal My Email Swipe Files……………..............$497
Real Wedding Photos Club (3 mo free).....$297
Tech Vault………………………………......................….$997
BRIDES TO BOOKINGS
TOTAL VALUE = $14,158
Regular Price = $2,997
TODAY'S PRICE = $997
Complete On Demand Program....$1997
Exclusive Student FB Group............$1997
Weekly Live Coaching Calls........….$2997
Website in A Weekend…...................$997
Showit Full Website Templates.....$997
Wedding Wins Workshop…........…..$997
Pricing For Profit…………........…….........$297
Copywriting Training.....………………...$297
Bride Attraction System……..............$297
Carissa's FB/IG Ads Playbook........$497
Canva Template Library…….......…….$997
Steal My Email Swipe Files.............$497
Real Wedding Photos Club.............$297
Tech Vault………………….....................….$997
A complete marketing program for wedding pros who dream of consistent bookings & 5-star reviews
Brides To Bookings comes with a 100% money-back guarantee… but we don’t stop there. We promise you will gain incredible new skills and marketing know-how specifically designed for your wedding business. Your friends will envy the brilliant, business-savvy wedding entrepreneur you’ve become!
If you aren’t satisfied, we wouldn’t feel right keeping your money. Simply request a refund within 7 days of purchase. There are no strings attached, no forms to fill out, nothing to prove, and we won’t question you. We won’t even ask for all of your newly gained biz insight and strategy back. 😉
OUR HAPPINESS GUARANTEE
100% Money-Back Guarantee
Complete On Demand Program.................$1997
Weekly Live Coaching Calls………….............$2997
Exclusive Student FB Group…………..............$1997
Website in A Weekend………………..................$997
Showit Full Website Templates ..................$997
Wedding Wins Workshop…………..................$997
Pricing For Profit…………………………...................$297
Responding To Reviews……………….….............$297
Bride Attraction System………..………...............$297
Carissa's FB/IG Ads Playbook........................$497
Canva Template Library………………..................$997
Steal My Email Swipe Files……………..............$497
Real Wedding Photos Club (3 mo free).....$297
Tech Vault………………………………......................….$997
BRIDES TO BOOKINGS
TOTAL VALUE = $14,158
Regular Price = $2,997
TODAY'S PRICE = $997
Complete On Demand Program....$1997
Exclusive Student FB Group............$1997
Weekly Live Coaching Calls........….$2997
Website in A Weekend…...................$997
Showit Full Website Templates.....$997
Wedding Wins Workshop…........…..$997
Pricing For Profit…………........…….........$297
Copywriting Training.....………………...$297
Bride Attraction System……..............$297
Carissa's FB/IG Ads Playbook........$497
Canva Template Library…….......…….$997
Steal My Email Swipe Files.............$497
Real Wedding Photos Club.............$297
Tech Vault………………….....................….$997
A complete marketing program for wedding pros who dream of consistent bookings & 5-star reviews
+ HOW WILL THIS HELP ME TO STAND OUT FROM OTHERS IN MY INDUSTRY?
+ I DON’T HAVE A LOT OF TIME, HOW LONG DOES BRIDES TO BOOKINGS TAKE TO COMPLETE?
+ WHAT SYSTEMS DO YOU USE?
+ WHO IS THE BRIDE TO BOOKINGS FOR?
+ I’M WORRIED ABOUT THE CHANGES IN OUR INDUSTRY AFTER 2020 AND WHETHER INVESTING IN MY BUSINESS IS THE RIGHT THING TO DO?
+ HOW CAN BRIDES TO BOOKINGS HELP ME FIGURE OUT THE TECH?
+ I HATE WRITING! HOW CAN I GET MY WEBSITE AND EMAILS DONE?
Answer
Every bride is faced with a myriad of choices as she plans her wedding: dresses, venues, caterers, photographers, and so much more. Every time she opens a magazine, or clicks on The Knot or WeddingWire, she’s confronted with paid ads, free posts, and a ton of recommendations.
It’s overwhelming and so not surprising that a bride who once seemed interested in working with you suddenly disappears. Brides To Bookings will help you to create clear messaging, a lead magnet, and emails that will attract your sweetheart clients, help them to see your value, and keep you top of mind. It’s a seamless, automated system that over-delivers the best of customer experiences.
Brides To Bookings can be completed in 10 weeks but if you don’t have to complete every single module to start seeing improvement. Invest as much time as you have and be a work in progress. The program is yours to keep and go through at your own time.
Brides To Bookings works on any of your current systems; Honeybook, ActiveCampaign, 17Hats, Dubsado, FloDesk or whatever you choose. What’s most important is that you have a strategy that’s proven to work, implement that strategy, and be consistent.
Brides To Bookings is perfect for any wedding-preneur (whatever your field) whether you're new to the industry & desperate for leads or a seasoned pro who wants to be more hands off on the day-to-day running of business.
It’s totally ok if you’re worried about tech, systems, copywriting, and/or design (really!) because you’ll learn all you need to know, step-by-step. But you have to be willing to do the work!
Who is the Brides To Bookings NOT for? I want to be sure we’re a marriage made in heaven before you sign up so if you’re not willing to try new things, work hard, or implement what you learn, then this isn’t for you.
The wedding and travel industries were severely impacted by the last almost 2-years and we continue to adapt how we do business. This actually makes it a really exciting time to be a wedding pro. If you are crazy passionate about what you do & love helping couples create life-long memories they’ll cherish forever - then you are doing exactly what you should be doing.
Some businesses will choose to close down, but for those of us who are driven by our passion - this isn’t an option. More than ever, this is time to build your tried-and-tested-in-the-industry foundation. In Brides To Bookings we’ll figure out who your sweetheart clients are, build packages & pricing that’s perfectly aligned with their needs and implement a seamless system that creates a WOW customer experience and have brides clamoring to work with you.
Tech can get overwhelming… fast. So as one of the Bonuses, you’ll have forever access to The Tech Vault! Included are tech walkthrough videos to help you set up and run your wedding business with ease. It’s like having a tech consultant in your back pocket.
Writer’s Block is real y’all. And staring at a blinking cursor while trying to come up with cute copy will leave you with no time for the creative parts of your wedding business you crave. Steal My Email Swipe Files (a $497 value) will help you to quickly create a sequence to nurture your audience, provide value, and help you sell.
The Website In A Weekend Bundle ($997 value) will get your website up and running & ready to convert visitors into leads so you’ll keep your wedding day calendar fully booked. Plus included is a swipe with a full high converting website template.
Select your question and scroll down to see the answer!
frequently asked Questions
Complete On Demand Program.................$1997
Weekly Live Coaching Calls………….............$2997
Exclusive Student FB Group…………..............$1997
Website in A Weekend………………..................$997
Showit Full Website Templates ..................$997
Wedding Wins Workshop…………..................$997
Pricing For Profit…………………………...................$297
Responding To Reviews……………….….............$297
Bride Attraction System………..………...............$297
Carissa's FB/IG Ads Playbook........................$497
Canva Template Library………………..................$997
Steal My Email Swipe Files……………..............$497
Real Wedding Photos Club (3 mo free).....$297
Tech Vault………………………………......................….$997
BRIDES TO BOOKINGS
TOTAL VALUE = $14,158
Regular Price = $2,997
TODAY'S PRICE = $997
Complete On Demand Program....$1997
Exclusive Student FB Group............$1997
Weekly Live Coaching Calls........….$2997
Website in A Weekend…...................$997
Showit Full Website Templates.....$997
Wedding Wins Workshop…........…..$997
Pricing For Profit…………........…….........$297
Copywriting Training.....………………...$297
Bride Attraction System……..............$297
Carissa's FB/IG Ads Playbook........$497
Canva Template Library…….......…….$997
Steal My Email Swipe Files.............$497
Real Wedding Photos Club.............$297
Tech Vault………………….....................….$997
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